NATALIE LEHOUX
Strategic Designer
Shaping AI-powered workplaces & lifestyles
WHAT I DO
Creative Strategy
Product Management
Strategic Foresight
CUSTOMER INSIGHTS
Deeply understand what customers need, want and struggle with by using research and data to create solutions that work for them.
01
TRANSFORM PAIN POINTS
Identify unmet needs in the market and design products or services that don’t just solve problems, but set new standards for what customers expect.
02
SEAMLESS EXPERIENCES
Design effortless experiences by removing friction at every touchpoint, boosting satisfaction, strengthening loyalty, and fueling sustainable growth
03
CUSTOMER SATISFACTION
Prioritise customer satisfaction to foster loyalty, turning customers into repeat buyers, brand advocates and powerful drivers of organic growth.

04
WORK
Salesforce
Agentforce
How might AI agents transform demos into scalable, high-impact growth engines?

This strategic work focuses on reimagining how Solution Engineers create compelling live demos with AI-driven tools to deliver scalable, high-impact solutions that enhance efficiency and drive growth.

AI-Powered Innovation | Go-to-Market Demo Automation | Cross-Functional Leadership | Customer-Centric Storytelling | KPIs
Salesforce
Q Branch
Have you heard of Q Branch?

It's a pre-sales team at Salesforce that's all about using innovation and creativity to help strategic customers achieve transformational change. This work showcases three top account projects. Each project had its unique set of challenges, approaches to managing the account and solutions.

Creative thinking | Strategic planning | Innovation | Problem-solving | Design thinking
Strategic Forseight
The Future of Consumerism
What if every purchase you made shaped the world of 2030?

This project explores two possible futures for consumerism. The Consumption Continuum, where convenience and personalization still dominate, even as environmental concerns grow. The Age of Regenerative Consumerism, where sustainability is standard, smart systems reduce waste, and AI extends healthy living. Luckily, the future isn’t fixed. It’s built by today’s choices.

Strategic Foresight | Scenario Planning | Emerging Issues | Horizon Scanning | Key Drivers
ING
Dare Project
Did you know that AXA and ING joined forces to create a partnership known as the Dare project?

Together, they developed a digital insurance platform to offer unique home and auto insurance deals across multiple countries. Their next challenge was to bring innovative health insurance services to their customers. This work highlights a seamless onboarding experience, enabling customers to access personalised health services catering to their needs.

Customer experience | Journey mapping | Data analysis | User research | Strategy development
NATALIE.LEHOUX@GMAIL.COM
CONTACT
+33 (0)6 84 78 67 58