NATALIE LEHOUX
Strategic Designer
Shaping the future of multi-industry products & services.
WHAT I DO
Creative Strategy
Product & Service Design
Design Thinking
Customer Experience
Project Management
CUSTOMER INSIGHTS
Gain a deep understanding of customers' needs, desires, and pain points, enabling businesses to create solutions that truly resonate with them.
01
TRANSFORM PAIN POINTS
Identify untapped opportunities and develop new products and services that meet emerging needs in the market, exceed customer expectations and drive business results.
02
SEAMLESS EXPERIENCES
Eliminate friction in the customer journey and ensure every touchpoint is intuitive and user-friendly to increase customer satisfaction, reduce churn, and drive revenue growth.
03
CUSTOMER SATISFACTION
Prioritising customer satisfaction is essential to creating loyal customers who bring repeat business and serve as brand advocates, driving new acquisition.

04
WORK
Salesforce
Q Branch
Have you heard of Q Branch?

It's a pre-sales team at Salesforce that's all about using innovation and creativity to help strategic customers achieve transformational change. This work showcases three top account projects. Each project had its unique set of challenges, approaches to managing the account and solutions.

Creative thinking | Strategic planning | Innovation | Problem-solving | Design thinking
ING
Dare Project
Did you know that AXA and ING joined forces to create a partnership known as the Dare project?

They developed a digital insurance platform to offer unique home and auto insurance deals across multiple countries. Their next challenge was to bring innovative health insurance services to their customers. This work, and the video below, highlights a seamless onboarding experience that enables customers to access personalised health services that cater to their specific needs.

Customer experience | Journey mapping | Data analysis | User research | Strategy development
STEP BY STEP
ING WELLNESS QUOTE & BUY JOURNEY
CONTACT
+33 (0)6 84 78 67 58